From: Asurion
from: The Nashville Startup Using Human Power and Machine Learning to Tackle Customer Service for Startups: Meet Simplr

Simplr, a Nashville and San Francisco-based startup backed by technology powerhouse Asurion, brings on-demand, affordable customer service solutions to high-growth startups.

Rapid-fire customer service is a small business’s secret weapon. But in the booming e-commerce and startup community, most businesses do not have the bandwidth or budget for in-house customer care teams, nor access to the big outsourcers. Enter Simplr.

Here’s the premise behind Simplr: rapidly expand the customer service capacities of e-commerce businesses with speed and empathy. Simplr developed a formula that combines knowledgeable manpower with machine learning and customized client dashboards. For the first time ever, small businesses now have the ability to invest in customer service that’s high quality, affordable and scalable.

“We’re looking at a multi-billion-dollar market that’s currently underserved by outsourced customer solutions providers,” said Eng Tan, CEO of Simplr. “Simplr is using human expertise and technology to deliver world-class customer service and tools that help e-commerce startups across industries like apparel, tech, and food efficiently scale their operations.”

Simplr is incubated and funded by Asurion, a global leader in customer service with over 300 million customers, designed to provide high growth e-commerce businesses with affordable, flexible and on-demand U.S. based customer service. Asurion’s headquarters are based in Nashville.

submitted by: Julia Luce